Caffé Primo is probably one of the biggest café franchises in Adelaide. Without much knowledge on how the restaurant franchising works for this particular chain, a handful of bad experiences in a different location put me off the eating at Cafe Primo for a long time.
However, Ara Ohanessian, owner of Caffe Primo - Norwood, helped to change my views on the subject of dining at Primos. “Different Primos are run differently,” says Ara. “My goal is to run Caffé Primo in my own way and do my best. Hopefully, customers see that.”
This food lover and businessman showed a lot of passion for his work and his ownership of this Primo branch in the upscale suburb of Norwood. Looking at the place’s decor and layout, you can see that a lot of thought has been put in to its presentation.
Caffe Primo Norwood even offers some food that are not available in other Primos. And, it appears like they really try to keep the initial spirit of what made Cafe Primos successful in Adelaide in the first place.
With reports from Sasha Manuel.
Disclosure: Caffe Primo Norwood offered to sponsor a meet-up of the Adelaide Bloggers’ group last January 2009.